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Communication Arts

College of Arts and Sciences

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Public Relations Minor

Seven (7) courses totaling 21 units are recommended for the lower/upper division requirements for the Public Relations minor. There are six (6) courses totaling 18 units required, and the student will choose one course (3 units) of electives for a total of 21 units.

Lower Division Requirements

JRN150 Media and Society

JRN150 Media and Society

Functions, responsibilities, and influence of various mass media and emerging forms of niche media in society. Students review the theories, structures, functions, practices, economics, critical analyses, and historical aspects of mass media and its social responsibility in society. (3 units; Interdisciplinary; Multicultural; Fall/Spring)

  Course Sec Instructor Dates Days Time Location
Fall 2016 JRN150-B B Stilwell, Heather A. 09/06/2016 Tuesday 12:15 PM - 1:45 PM TBA
ONLN
Fall 2016 JRN150-A A Romo, Sandra Jean 09/06/2016 Tuesday, Thursday 10:30 AM - 12:00 PM James Complex
356
Spring 2017 JRN150-A A Romo, Sandra Jean 01/11/2017 Tuesday, Thursday 10:30 AM - 12:00 PM TBA
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Spring 2017 JRN150-B B Stilwell, Heather A. 01/11/2017 Tuesday 12:15 PM - 1:45 PM TBA
ONLN
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JRN170 Writing for Mass Media

JRN170 Writing for Mass Media

An introduction to mass media writing. Students will utilize journalistic reporting, editing and writing for mass audiences intended for distribution across electronic and print media outlets. (3.0 units; Fall, Spring; Interdisciplinary, Multicultural)

  Course Sec Instructor Dates Days Time Location
Fall 2016 JRN170-B B Chute, Michael D. 09/06/2016 Tuesday, Thursday 2:00 PM - 3:30 PM James Complex
367
Fall 2016 JRN170-A A Chute, Michael D. 09/06/2016 Tuesday, Thursday 8:45 AM - 10:15 AM James Complex
367
Spring 2017 JRN170-A A Chute, Michael D. 01/11/2017 Tuesday, Thursday 8:45 AM - 10:15 AM James Complex
367
Spring 2017 JRN170-B B Chute, Michael D. 01/11/2017 Tuesday, Thursday 2:00 PM - 3:30 PM James Complex
367
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PRL202 Introduction to Public Relations

PRL202 Introduction to Public Relations

This course will provide an introduction to the historical, theoretical and practical aspects of public relations with focus on the role of public relations in society, as well as an examination of the communication planning process. (3 units; Fall; Spring)

  Course Sec Instructor Dates Days Time Location
Fall 2016 PRL202-A A Romo, Sandra Jean 09/06/2016 Tuesday, Thursday 12:15 PM - 1:45 PM James Complex
356
Spring 2017 PRL202-A A Chute, Katherine B. 01/11/2017 Tuesday, Thursday 3:45 PM - 5:15 PM TBA
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Upper Division Requirements

JRN320 Media Law, Ethics and Copyright

JRN320 Media Law, Ethics and Copyright

An introduction to the ethical and legal aspects of public relations and journalism, including print, online and broadcasting. Students will gain practical insight into the field through review of real-world case studies and materials on ethics, policies and law. (3 units; Spring)

  Course Sec Instructor Dates Days Time Location
Fall 2016 JRN320-A A STAFF, STAFF 09/06/2016 Monday, Wednesday, Friday 12:00 PM - 1:00 PM James Complex
356
Spring 2017 JRN320-A A Chute, Michael D. 01/11/2017 Monday, Wednesday, Friday 12:00 PM - 1:00 PM TBA
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JRN349 Editing for Print & Online Media

JRN349 Editing for Print & Online Media

A course involving students in an in-depth study of procedures of copy editing for newspapers, magazines and online media. Through assignments and exercises, students will develop superior skills in grammar and word usage, punctuation, spelling, style, fact-checking, use of reference books, and writing headlines and captions. Students will practice substantive editing, and proofreading for print and online media. The special conditions of the increasingly important Internet to copy editors will be demonstrated. Prerequisites: ENG 113 or JRN 170. (3 units; Interdisciplinary; Fall/Spring)nits; —=^I¢

  Course Sec Instructor Dates Days Time Location
Fall 2016 JRN349-A A Chute, Michael D. 09/06/2016 Tuesday 10:30 AM - 12:00 PM James Complex
ONLN
Spring 2017 JRN349-A A Stilwell, Heather A. 01/11/2017 Tuesday 10:30 AM - 12:00 PM TBA
ONLN
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PRL302 Public Relations Writing

PRL302 Public Relations Writing

This course will provide students with practical application of public relations writing process for various media with focus on targeting public using research, audience analysis, and message design. (3 units; Spring)

  Course Sec Instructor Dates Days Time Location
Fall 2016 PRL302-A A Chute, Michael D. 09/06/2016 Tuesday 12:15 PM - 1:45 PM TBA
ONLN
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PRL402 Public Relations Rsrch & Campgns

PRL402 Public Relations Rsrch & Campgns

This course will provide students with the basic skills and practical experience to plan, develop, execute and evaluate public relations campaigns through case study analysis and actual campaign development. This will be achieved through case study analysis and team-based campaign development. (3 units; Spring)

  Course Sec Instructor Dates Days Time Location
Spring 2017 PRL402-A A Romo, Sandra Jean 01/11/2017 Tuesday, Thursday 12:15 PM - 1:45 PM TBA
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